2018–19 MacroMonitor: What Subscribers Receive

Access to the MacroMonitor, deliverables, and supporting services is available through subscription. Contact CFD today to become a sponsor. Depending on your needs and preference, Consumer Financial Decisions delivers a variety of publications and service options.

Standard MacroMonitor Deliverables

  • Subscriber Website: A password-protected website for use by everyone in your organization to access standard MacroMonitor deliverables dating from 1998 to the present.
  • Analysis:
    • Monthly MacroMonitor Market Trends Newsletter.
    • Segment Summaries: Two pages of key facts about the monthly MacroMonitor Market Trend Newsletter population. View a sample Segment Summary
    • Presentation of findings: Macro trends and implications from the consumer's point of view.
    • Online Mini-Presentations: Brief video presentations about topics of interest.
    • Trends on Demand: Your choice of a single survey question for which we generate a ten-year-plus trend figure.
    • Executive Reports: Concise reports about major trends and current topics.
  • Data:
    • ASCII dataset.
    • Ruby Laser BASIC: A web-based application to create custom tables easily; includes training and one unique user name and password.
    • Topline Reports: Survey results in questionnaire format trended to the most recent previous survey results.
    • Standard and Affluent Tabulations: Data by standard and affluent banners. Download a sample crosstab
    • SGA (Standard Graphic Analysis): Over 600 charts for each of six key populations. Download a sample SGA
    • Quick Stats: A fast-reference chart library of key population trends (2002–16). View sample Quick Stats
    • References and Resources: Online answers to definition and methodology questions.
  • Customized Deliverables:
    • User Orientation: an interactive training orientation focused on your organization's objectives and deliverables.
    • Custom Tabulations: Your selection of 18 segments run by the entire database; delivered in PDF or Excel format.
    • Custom Graphic Analysis (CGA): Over 600 charts for each of six populations that you select.
    • Consulting Days: Two days (16 hours) of use-anywhere consulting.

Custom MacroMonitor Deliverables
(Available at additional cost)

  • Custom Analysis:
    • Custom Graphic Analysis (CGA): Your selection of six segments to run; over 600 PowerPoint slides available.
    • Custom strategy projects: Product ideation and Opportunity Discovery, for example.
    • Executive briefing: A recap of CFD findings about and implications for your enterprise.
    • Customized presentations: Your pick of topic; our presentation of findings.
    • Custom half-day work sessions: Your pick of topic; collaboration about findings.
    • Segmentation workshops: CFD's extensive segmentation experience leveraged and integrated with your objectives.
    • Collaborations: CFD's collaboration with other consultants, advertising agencies, and research companies to support our subscribers' most important projects.
  • Custom Data:
    • SPSS, SAS, and Quanvert: Complete dataset including all calculated variables in ready-to-run format.
    • Ruby Laser PREMIUM: Similar to Ruby Laser, with the full MacroMonitor dataset with additional functions and capabilities.
    • Custom Appends: Optional appending of MacroMonitor data with variables from other organizations such as Acxiom and credit bureaus.
    • Proprietary recontact surveys
    • Custom oversamples
  • Prepaid consulting and service hours: Discounts available for large projects.

Contact CFD today to become a sponsor.