Awareness of Peer-to-Peer (P2P) financial services continues to grow. Of the three services—Payments, Investing/Lending, and Borrowing—Payments is growing fastest, reaching nearly 50 million households: About 4 million and 2 million households, respectively, use P2P Investing/Lending and Borrowing.

Watch this mini-presentation by Larry Cohen, director of SBI's Consumer Financial Decisions and the MacroMonitor, to learn more about households using peer-to-peer financial services.

If the embedded video does not display correctly, view it on YouTube's website.